On sale 40%

Vizio V4K43M-08 43"

★★★★☆ 4.3 (270)

Dolby Vision Bright+ combines with HDR10+ and HLG to deliver a wider color range, while Wi-Fi 6 ensures more stable streaming in congested home networks. The built-in VIZIO OS provides direct access to apps and hundreds of free channels via WatchFree+, complemented by Dolby Atmos and DTS:X audio passthrough. This 43-inch 4K TV is best for budget-conscious streamers wanting a versatile, small-footprint display for mixed-use living spaces.

Screen 43"
Resolution 4K
Panel LED
Refresh 60 Hz
HDR Dolby Vision, HDR10+, HDR10, HLG
smart platform SmartCast
dolby vision Yes
dolby atmos Yes
Vizio V4K43M-08 43" tv
45 Overall Score
Also available in:

Snapshot

Pros & Cons

Pros

  • Strong hdr (96th percentile) 96th
  • Strong social proof (73rd percentile) 73rd
  • Strong audio (67th percentile) 67th

Cons

  • Below average display (13th percentile)
  • Below average user sentiment (29th percentile)
  • Below average connectivity (30th percentile)

What owners think

How owner sentiment changed over time

Exclusive

Based on when customers actually wrote their reviews - so you can see whether early praise held up.

Owner sentiment has cooled since launch
72/100Our AI sentiment readmedium confidence · 14 sources · May 2026
1★2★3★4★5★Q3 '24: 5.0★ · 1 reviewQ4 '24: 5.0★ · 1 reviewQ1 '25: 5.0★ · 2 reviewsQ2 '25: 2.0★ · 2 reviewsQ3 '25: 4.3★ · 3 reviewsQ1 '26: 5.0★ · 3 reviewsQ2 '26: 4.0★ · 2 reviews1122332Q3 '24Q4 '24Q1 '25Q2 '25Q3 '25Q1 '26Q2 '26
Avg ratingHappy (4-5★)Unhappy (1-2★)Bar height = number of reviews

Based on 14 dated customer reviews, grouped by calendar quarter. Period analysis is in English.

The proof

Performance

Performance Percentiles

HDR 95.9
Audio 67.4
Smart 58
Gaming 51.9
Display 13.4
User Sentiment 28.5
Connectivity 30.3
Social Proof 73.4
Picture Quality 36.5

Specifications

Full Specifications

Display

Size 43"
Resolution 4K
Panel Type LED
Backlight LED
Aspect Ratio 16:9
Curved No

HDR

HDR Formats Dolby Vision, HDR10+, HDR10, HLG
Dolby Vision Yes
HDR10+ Yes
HLG Yes

Gaming

Refresh Rate 60 Hz
VRR Auto Low Latency Mode
ALLM Yes
Game Mode Yes

Smart TV

Platform SmartCast
Voice Assistant Alexa
Screen Mirroring AirPlay, Chromecast

Audio

Dolby Atmos Yes
Surround Sound DTS:X, DTS Virtual:X

Connectivity

Wi-Fi Wi-Fi 6
Bluetooth Yes

vs Competition

Spec Vizio V4K43M-08 43" TCL QM6K Series 55QM6K Sony BRAVIA 5 K55XR50 Samsung Neo QLED QN70F Hisense QD7 Series 75QD7QF Roku Plus Series 65R6C7
Screen Size 43 55 55 55 75 65
Resolution 4K 3840x2160 3840x2160 3840x2160 3840x2160 3840x2160
Panel Type LED QLED Mini-LED Mini-LED QLED Mini-LED
Refresh Rate 60 144 120 120 144 60
Hdr Dolby Vision, HDR10+, HDR10, HLG Dolby Vision, HDR10+, HDR10, HLG Dolby Vision, HDR10, HLG HDR10+ Dolby Vision, HDR 10+, HDR 10, Hybrid Log-Gamma (HLG) Dolby Vision, HDR 10+, Hybrid Log-Gamma (HLG)
Smart Platform SmartCast Google TV Google TV Tizen Fire TV Roku TV
Dolby Vision true true true false true true
Dolby Atmos true true true true true true
Hdmi Version - 2.1 2.1 2.1 2.1 2.1
Compare Compare Compare Compare Compare
Product HDRAudioSmartGamingDisplayUser SentimentConnectivitySocial ProofPicture Quality
Vizio V4K43M-08 43" 95.967.45851.913.428.530.373.436.5
TCL QM6K Series 55QM6K Compare 98.988.697.593.777.479.189.488.398.8
Sony BRAVIA 5 K55XR50 Compare 97.392.690.280.279.328.593.188.393.6
Samsung Neo QLED QN70F Compare 71.379.293.488.879.379.189.488.379.2
Hisense QD7 Series 75QD7QF Compare 83.483.187.391.286.591.289.477.387.4
Roku Plus Series 65R6C7 Compare 77.283.199.85984.779.189.494.636.5

Price

Value & Pricing

From $180 2 offers across 1 retailer
Amazon 2 offers From $180

Price History

New Refurbished
$100 $200 $300 $400 May 10Jul 7Aug 10 $300

Usage Scores

Overall (44.6)Budget (46.4)Gaming (38.8)Movies (37.9)Sports (43.2)Outdoor (28.1)Portable (44.3)Corporate (23.9)Streaming (48.2)Smart Home (45.1)

A full written review is coming soon. The specs, scores, prices and charts above are always up to date.

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