LG NU85 Series 65NU850BPUA 65.1"

The LG NU85 is a 65-inch 4K TV with a great smart platform and decent upscaling, but its picture quality lags behind most competitors. The webOS experience is a standout, ranking in the 81st percentile. It's worth considering only if you find it priced near the low end of its $315 to $663 range.

The α7 processor does a solid job cleaning up 1080p content, and the Nano Detail Enhancer adds a bit of sharpness that's noticeable in well-lit scenes. But the picture quality itself lands in the 37th percentile of our database, which means it's a step behind most sets we test. Brightness and contrast are just okay, and HDR content doesn't pop the way it does on pricier models. On the plus side, the smart TV interface is snappy and ranks in the 81st percentile, so apps load fast and navigation feels responsive. Gaming is fine for casual play thanks to low input lag, but the 60Hz limit and lack of HDMI 2.1 will frustrate anyone with a current-gen console.

Stacked against the TCL QM8K and Hisense U8, the NU85 gets outclassed in brightness, contrast, and gaming features. Those sets bring mini-LED backlights and 120Hz panels that make a real difference. The Samsung Frame Pro is in a different league for design and picture, while the Sony BRAVIA 5 offers superior processing and motion handling. The Roku Plus Series is a closer budget fight, but even that trades blows well in picture quality. The LG's main edge is its polished webOS experience, which feels more premium than the smart platforms on some rivals.

Pricing is all over the map for this model, with a spread from $315 to $663 across vendors. At the low end, it's a tempting buy for a big-screen smart TV that handles streaming and casual use well. But if you're creeping toward that $600+ mark, you're in the territory of much stronger performers like the Hisense U8 or TCL QM8K, which deliver far better picture quality and gaming chops. If you can snag it near the bottom of that range, it's a decent deal for a secondary room.

The LG NU85 is a 65-inch 4K TV that aims to nail the basics without emptying your wallet. It runs on LG's α7 AI Processor Gen9, which handles upscaling and picture processing, and it comes loaded with webOS for a smooth smart TV experience. You get HDR10 and HLG support, plus some gamer-friendly features like FreeSync Premium and ALLM, though it's capped at a 60Hz panel.

Skip this if you need a high-refresh-rate panel for PC or console gaming, or if deep blacks and punchy HDR are a priority. The picture quality just can't keep up with similarly priced mini-LED options from TCL and Hisense.

This TV is for someone who wants a big, easy-to-use screen for streaming shows and doesn't obsess over peak brightness or gaming specs. It's a solid fit for a bright living room where you mostly watch cable or Netflix, and you'll appreciate the snappy interface. If you're building a home theater or gaming den, you should keep shopping.